Module 4: Marketing Your Message
Marketing and sales are one of the most intimidating parts of being a small business owner. But the marketing world has changed recently and you can forget about all those cookie-cutter tactics that never felt right to begin with. Good marketing is about people and connections. In this module, you’ll learn what to talk about, how to talk about it, and how to simplify marketing so you can feel confident in your skills to sell without spending hours writing content.