What I learned from an unplanned content hiatus
For the past few weeks I took a break from social media and blogging. It was unplanned, unexpected, and exactly what I needed even though I didn't know it. I genuinely enjoy writing good quality content for you on both the blog and social media to connect with you more, but I felt like I needed to fully step away to find some clarity in my life and business. These days it's so easy to get lost in content overload with all the content that is out there, and I needed a break. I needed to stop looking at what everyone else was doing and take a look at what I needed. In this content hiatus, I learned more than I thought I would. I was able to cut through the noise and find clarity. It was like taking a deep breath. I learned so many things, but one thing's for sure - I liked it. And it's probably not the last time I will do it.
We all need a break
One thing I learned from stepping away completely is that we all need a break. With so many commitments and responsibilities within our businesses, it is easy to get overwhelmed. And there is no reason we have to do it all, all the time. Yes these things are good for growing your business, but ultimately your business should serve your life well and if you are spending too much time writing content or working on any other task, it’s probably time for a break. You work hard for your business and you deserve a break every now and then. And if we didn’t take breaks for ourselves and our brains, we would all reach burn out way too fast.
Taking a break doesn't mean that your business will fall apart. If you miss one post or don't share on social media for one day, no one will even notice. And if they do, they are probably a loyal supporter of you and your business and will likely understand (even applaud you for stepping back). In an age where we are battling the hustle and losing sight of slow, taking breaks like these are worth so much for being intentional.
Less is more
With so much content filling the internet these days, it is easy to feel content overload. I honestly love sharing my heart with you here and on social media and the fact that I get to connect with you and encourage you in your journey fires me up and fills my soul. I strive to share things from my heart and my own journey, but I was beginning to feel like I was saying the same thing as everyone else. Like there was too much noise. Like I was shouting from the top of a mountain and no one could hear me. I realized I need to break the noise and take time to listen to what God wanted me to hear. Instead of trying to listen while I was still writing content in the background, I stopped writing completely and just listened. And what I heard was so amazing. It was like a breath of fresh air to hear my own thoughts and process them before rushing to tell everyone on social media.
I also learned that I need to focus on quality over quantity. This is something I preach to myself every day and I needed the reminder that it applies here too. Instead of constantly sharing, posting, and pushing out new content, I need to slow down and focus on the quality behind the words - even if that means I miss a scheduled blog post or post less on social media. It doesn’t do anyone good if I contribute to the noise instead of adding value to your life and business.
Shifting my priorities
One of the biggest lessons I learned in this hiatus is that my business was beginning to take over my life. You see, this business was always supposed to be a part time thing. I was supposed to be a stay at home mom first and a business owner second. And somewhere along the way I started finding too much purpose in my business. Don’t get me wrong, purpose in your business is good, and something that I urge all of you to find. But your business doesn’t need to define your purpose. I am passionate about what I do, and I’m sure you can relate. It is easy for me to work too much because it never really feels like work. I enjoy what I do and crave the creativity. And when my business started to grow more, I started working more to keep up with it all. I started to feel like I had to do all the things to sustain the growth. But this break reminded me that I don’t. It helped me to see how much time I am actually spending on work compared to my life and that I needed a shift in priorities.
Because I realized that I need to shift my priorities, I solidified a decision that I had been weighing on for a while now. In order to shift back more towards my mama responsibilities, I decided to take on less clients. Less clients means less deadlines and less obligation to work. I’m not going anywhere. In fast I’ve got a lot of projects that I am excited to work on. But instead of feeling like I have to be chained to my computer, I can work more freely. And in this season, that is what I need. It is hard to make this kind of decision because I want to fulfill my passion. I want to keep up the pace. I see what everyone else is doing and I want that too. It’s a natural feeling. But deep down I know what’s right for me in this season. I’m a mama first, always. So right now I am shifting my priorities to be mama more. It might mean slower growth. It might mean less followers. It might even mean less income. Those things are hard to swallow, but worth it every single time.
After two weeks away from social media and the blog, I’m ready to jump back in with a renewed passion. And now that I’ve been able to step back and look at the big picture, I know that I may not be able to post as often as I like, but that I can focus on sharing more value with you when I can post. I am getting rid of the pressure to post all the things, all the time. I am saying no to more noise and yes to more value instead. And most of all, I am embracing the slower pace and shifting my priorities to what matters most.